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The Best School Of Creativity In Latin America & One Of The Most Awarded In The World
DEVELOPING CREATIVE MINDS
“Miami made me be sure that I can be and do what I want.” Bruno Luglio, Creative Director at Spotify NY
It doesn’t matter if you want to work in agencies, companies, consultancies, startups or be an entrepreneur. Here you will develop your creativity to be and do what you want. We are the first school in the world where the main method is to unlearn. We do not teach ready-made formulas, we teach to think differently. While others teach to follow the rules, we teach you to break them. While others teach to look from an angle, we teach to look at all
angles. Here is the right place to be restless, dissatisfied, curious. And open doors to get where you want.
CREATIVITY AND INNOVATION.
Creative minds come to ideas that are unimaginable. Innovators turn these ideas into solutions that are able to change the experiences of people all around the world. Here you will learn how to think creatively and apply your ideas. You can choose the area you want to study, within a comprehensive portfolio of creativity courses applied to business.
Have A Question? Just Email Me.
I can walk you through the admissions process
Viviane Fermino
ADMISSIONS ADVISOR
+55 11 5081-8338
EMAIL ME
Rua Voluntários da Pátria, 301, 4º andar, sala 401. Botafogo, Rio de Janeiro
Start Your Creative Career!
Live A Life Changing Experience
UNLEARN, CREATE, CHANGE
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IMPORTANT DATES & OTHER THINGS
Main Programs
In the area of creativity, we have the courses of Copywriting, Art Direction and Graphic Design, all with a duration of two years.
The Account Planning Boot Camp – the first of its kind in the United States and also in Brazil – lasts one quarter. We also have the Pockets (one month courses), which are a great gateway to the job market.
We offer the Creative Leadership and the Account Planning Pockets. And our newest course: UX Strategy, is the only course in Brazil that develops the strategic thinking about all the processes that involve the user experience in the professionals. In addition we have workshops, short courses on various subjects, to update and discover new fields and talents.
Main Programs Calendar
Our Portfolio Programs, with two years, are offered every quarter. With entries on January, April, July and October.
The Account Planning Boot Camp happens twice a year, in March and September. Pockets and Workshops dates vary. Contact us for more details.
Awards
We have already won the most important awards in world of advertising: Andy Awards, Clio Awards, D&AD, FIAP, Future Lions, New York Festivals, The One Show, YoungGuns and Wave Festival. We are the only Brazilian school to have a Gold Pencil in the One Show, the most awarded in D&AD, the most awarded in the Clio Awards of Latin America and 4 times winner of Student of the Year of the German magazine Lüzer Archive.
Social School
We know of the need of the Brazilian Market to be able to have more talents coming from social classes of lower income. That’s why we’ve opened our doors so creative youngsters could take one of the most prized creative schools around the world through the 2-year Portfolio Programs with a scholarship program.
Two full scholarships are offered each year and unlimited scholarships of 50% and 25% off, according to the analysis of the socioeconomic profiles of the candidates. Contact us for more details.
Creative Minds
The work of our students is recognized worldwide. In 2018, there were 3 winners and 5 finalists at the New York Festivals, 1 silver at the One Show, 2 winners at the ADC Awards, 5 awards at the D&AD New Blood Awards and 2 Future Lions at the Cannes International Film Festival.
MAD Students Sweep Awards Season
OK, we're biased. It's not exactly a secret that we're insanely proud of our students. But this year, in particular, our bias has nothing to do with it: our students just won 10% of the available New Blood awards from D&AD for 2020. As many will know, a D&AD...
7 Art Direction Skills That Industry Insiders Love
Think you could be an Art Director? It's competitive...and it's worth it. The life of an Art Director is everything incredible, challenging, wild, and fulfilling about the creative process itself. Great Art Directors elevate every project they work on, producing...
The Insider Truth: What A Copywriter (Actually) Does
"A copywriter’s main job is storytelling. But the way you tell those stories can be different from day to day. I can go from writing a manifesto to sell an idea to a client to writing a short musical to developing the voice for a chat bot. These things can happen back...
6 Copywriting Skills That Hiring Managers Love
Is this the worst time in modern history for the written word? There's been plenty said (and written) about the death of the written word...but here's the truth: there'es probably never been a better time to be a copywriter. No doubt, reading habits have changed....
What Does a Strategic Planner Do?
Strategic Planner. Brand planner. Account Planner. Creative Strategist. There are many names for the role we'll be discussing here. And the details are different depending on the team. But one thing is certain: these professionals (we'll call them Strategic Planners...
7 Strategic Planning Skills To Land Your Dream Job
So, you want to be a Strategic Planner. You're looking at an exciting, liberating, creative future—if you can find the right position, at the right company. Lucky for you, there's never been such high demand for the role. Companies have finally learned the value of...
8 Digital Design Skills That Separate You From The Pack
Digital designers are incredibly valuable to the teams they work for. They make digital media sing. That being said, not all digital designers are compensated the same way for their contributions. Some are high-powered managers working with incredible organizations,...
What Does a Digital Designer Do?
A digital designer makes the world more human. In the old days, a computer was a specialized instrument for highly specialized people. Sure, they were capable of all these incredible feats of computation. Yes, most people figured they’d probably be important in the...
M.AD Masks: Creative Responses to COVID-19
The whole world is coming to terms with what life might look like in the aftermath of COVID-19—and indeed, what it might look like as we continue to deal with the virus in the coming months. Medical professionals are using their talents and determination to improve...
You Should Have Stayed At Home
In uncertain times, need creative ideas more than ever. A global pandemic doesn’t mean creatives are taking a break—if anything, we’re going into overdrive.
Our students are working hard to harness their creativity to make a change. And in at least one case, their concept was so ingenious, so daring, that it’s been picked up by media outlets such as Forbes, Yahoo, Campaign, and Daily Mail among others.
Hatem Shares His Secrets
Hatem El Akad is a copywriter, drummer, advertising nerd, voice-over talent and empathetic human. Everything from the advertising culture to the music industry has an impact on all of us, especially Hatem. He wanted to have a career that allowed him to make real...
Make Creativity Your Way of Life
Being a creative turned into a way of life. At least that’s what I realized after creating a new life in Madrid and San Francisco, then working at the agency BeyenMeyer in Amsterdam.Suddenly the world became my home and the school turned my life into a roller coaster of new things to be explored.
Create Your Own Holiday Card
The best way to come up with a great idea is to have a lot of ideas. Coming up with ideas is easy if you know the right techniques. First quarter students learn a variety of ways to brainstorm. One technique is to combine unrelated images to create a new idea. The...
My Life as a Video Game
My journey at Miami Ad School felt like a video game full of ups, downs, learning curves, obstacles, opportunities and rewards. Sofia Soldevila, shares her adventures interning in NYC, pitching Super Bowl commercials and producing videos for Lego, all while still a student.
International Day of the Girl
Featuring 24 Amazing Female Grads – One for Each Hour of International Girl Day. These 24 women are doing remarkable things. They are paving the way for you. A few years ago only 3% of creative directors were women. Now women make up 29% of the industry’s creative leadership. Learn more about these presidents, pop artists, content creators, toy makers and world changers.
Jordan Had An Idea
His idea made him a Brazilian hero except that no one in Brazil ever heard of him - other than some very poor kids in some very poor villages. Jordan is American. Born and raised in Chicago. He gives these kids soccer lessons. Yes, soccer lessons in a country famous...
The Bootcamp took me from 0 experience to Brand Planner in one interview! I saw a brand planner job opening at one of my favorite agencies but wasn’t going to apply because it required 3-5 years of experience. It was for an agency I really admired, VMLY&R, who was (and is) doing some really great work across the board. I talked to a few of my teachers from the course and Stephanie Gr., who oversees the Bootcamp in Atlanta, and they all advised to just go for it. Stephanie reminded me that the Bootcamp provides a lot of intensive experience within the 12-week program which is equivalent to several years of work experience. She was right. I got the job!
Out of 450 schools around the world, Miami Ad School was selected 2019 School of the Year! Find out why the Future Lions’ judges thought the students at Miami Ad School were so outstanding.
Innovative Career and Creative Freedom
No one wants a career where you sit at a desk doing the same thing everyday. Instead you want to collaborate, travel and invent things. Here are 5 companies you should consider working for.
Happy Donut Day
Two students had their idea for Burger King produced by the fast-food company. Their wacky idea to turn a Whopper into a donut with a slider/donut-hole side-kick was on BK’s menu and featured on dozens of media outlets. Find out how this helped their career.
You Might be a Designer if…
CONTEST ALERT! Now is your chance. Contest Deadline May 3rd. Come up with a name for your favorite shade of black. Then share it on the Miami Ad School Instagram or Facebook page. The entry with the most “likes” wins bragging rights and MAS gear.
Love Story + Business Story …cont’d
The unexpected story of Ron and Pippa Seichrist. They reimagined creative education and created the school they wish they had gone to. Their story is featured in the most recent edition of Graphis New Talent annual.
Love Story + Business Story
Graphis magazine interviewed, Miami Ad School’s founders, Pippa and Ron Seichrist, about inspiration, the crazy way they met and living a creative life.
You might be a writer if…
CONTEST ALERT! Can come up with a better fortune than you find in a cookie? Now is your chance. Contest Deadline April 12th.
A New Course by Facebook
Facebook and Instagram announce a new course in partnership with Miami Ad School — Mobile Master Lab.
Why Fernando Machado Recommends Miami Ad School
By Fernando Machado Around 2 years ago I received a message from a young aspiring creative asking me for advice on where to study advertising. It was a short message, sent to my LinkedIn profile. Reality is that I tend to get lots of messages on LinkedIn. People...
Which was better? The Commercials or the Game?
YOU'RE NOT ALONE If you picked the commercials as your favorite, you’re not alone. In the very unscientific survey we conducted 100% of the respondents said the TV spots were more entertaining than the game. Each year the Super Bowl is the one televised event when...
Your Toes Need a Vacation
"OUCH" SAID NO LITTLE TOE EVER AGAIN This print campaign was created for Birkenstock by a student team at Miami Ad School Hamburg. The students are in the art direction and copywriting programs: Pelayo de la Vega, Amy Char and Ayodeje Afe. Additional credit goes to...
Will you be doing the same ‘ol thing next year?
IT’S A NEW YEAR — THE PERFECT TIME TO GO FOR THE CREATIVE CAREER YOU DREAM ABOUT Ever wonder who goes to Miami Ad School? Curious about the kind of jobs they get when they graduate and beyond? Below you’ll get a glimpse of some of the people who found us and took...
Top 10 Things People Ask About Miami Ad School
Wonder no more: here are the top 10 questions most asked by applicants to Miami Ad School—oh, and the answers, too.
Get the Skills You Need For a Strategy Career
“Planning is the place where you can be most eclectic—outside of being a professional artist. You’re hired specifically for your point of view in the world.” —Vanessa Toro
What Do Copywriters Do All Day?
Every assignment brings with it a different problem, and when finding ways to get the right message across, two (or three, or seven) heads are better than one. It’s also much better if those heads don’t think in quite the same way.
Are You Growing Your Network?
Helping students develop a valuable network of industry contacts is one of the foundations of Miami Ad School’s placement program.
828 Internships Per Year and Counting
What are some of the most important qualities for young creatives to have? You need to be able to create solutions to problems. Some people meet a problem and stop and wait for someone to tell them what to do next. Great creatives meet problems and create new ways to overcome them.
Students Awarded 3 out of 5 Future Lions at Cannes
All three winning Miami Ad School entires leverage recent advances in technology to create ideas for brands that advance the greater good.
The Pros of Miami Ad(vertising) School
“If Ben Brown and Jackie Moran hadn’t enrolled at Miami Ad School in New York, they may never have met, started to collaborate or hatched a plan to land internships at Droga5.”
Confessions of a Creative Director
Learn Patrick’s secrets of the trade, tips and tricks for those starting out and some real life, success-driven advice for your entire career as a creative.
You Too Will Have Award-Winning Work in Your Portfolio
At Miami Ad School you’ll create award-winning work that will get you national and international exposure. Work that will get you noticed and—more importantly—get you interviews so that you can land a job you’ll love. Isn’t that what it’s all about?
From Journalism Grad to Chief Creative Officer
“Creativity is messy,” Margaret Johnson, CCO of Goodby, Silverstein & Partners, says. “There is nothing linear about it. The way you get to ideas is really complicated and it’s a messy, messy thing, and you find that you end up being this kind of trapeze artist, jumping off a ledge and taking risks in your day-to-day life as an art director or a copywriter.”
Love Social Media? Over 200K Jobs Are Waiting For You.
Miami Ad School’s next Boot Camp for Social Media Strategy starts July 2nd in Atlanta. 12 weeks of intense hands-on, up-to-the-minute training from working industry professionals. The jobs, 200K+ of them, are out there. What are you waiting for?
Will You Help Fill the Next New Talent Annual?
“There is no better program in the world today to help prepare the next generation of advertising rockstars.”
Become a Superhero by Mastering Your Creativity
“How is it that plastic—something that cannot breakdown, is toxic to our waters, lands and all life and will continue to be for many generations to come—so incredibly prevalent in modern life today? Such statistics really make one think about choices and consequences.” –Melanie Maynard
8 Blunders That Could Kill Your Job Interview
Could you be about to make one of these classic creative job interview blunders? We asked some of New York City’s top creative recruiters the biggest interview mistakes recent graduates are likely to make.
Write, Think and Make Cool Stuff: Become a Copywriter
“Miami Ad School is a great environment to learn in because everyone has something different to teach. We all come from different corners of the world!”
4 Strategic Planning Boot Camp Grads on Their New Careers
“Learning from so many planners gave us exposure to different kinds of agencies and strategic tips, I am very grateful for the experience.”
8 Portfolio Tips That Helped 8,000 Graduates Land Jobs
“You have to make every little pixel of your portfolio contribute to your personal brand.”
These Grads Are Leading Two of The Top Creative Agencies in the World
Goodby’s Margaret Johnson and 360i’s Menno Kluin are just two of the Miami Ad School grads in top leadership roles in the industry.
Copywriting: The Craziest Creative Writing Job There Is
“This job can bring you to places you never would have seen, put you in rooms with people you would never have met, and teach you things about yourself that you would never have known.”
The Best Copywriting Advice Ever: Avoid Broccoli Words
Restaurants love to fill your plate with 27 stalks of tasteless steamed broccoli. Why? Because it’s cheap, requires very little thought or preparation and nobody ever complains about broccoli. The same applies tasteless, bland broccoli words.
Account Planning, Brand Strategy, Strategic Planning, Ninja what? Is the Discipline Having an Identity Crisis?
“It turns out that one of the only things all of our teachers agreed on was how much they disliked the ‘account planner’ job title.”
Advertising Awards Mean Advertising Jobs
Advertising awards put students on the radar of creative recruiters all over the world. Students get noticed, and then they get interviews. Job offers are soon to follow.
Want to intern at Droga5? We can help make that happen.
“Long story short—we got the internship, and still haven’t quite recovered from the shock.”
R/GA’s Jess Greenwood: Is Strategic Planning For You?
Miami Ad School Boot Camp for Strategic Planning mentor Jess Greenwood on what makes a good planner.
A Tokyo Advertising Internship Translates into a Life-Altering Experience
“Every time I travel, my mind is consumed, wondering what the lives of the people that live at my destination are really like. What do they do for a living? What do they do for fun? Are they happy? Maybe I should’ve been a sociologist, but instead I’m a copywriter. But I guess that sometimes, it’s the same thing.”
Network Your Way To A Creative Career
At Miami Ad School, you’ll have networking opportunities every single day. These priceless chances to make contacts will enrich your creative career.
Creativity Is A Superpower: Miami Ad School Student Helps #BuildTheWalls After Mexico Earthquake
Now, more than ever, Mexico needs help building a great deal of walls. New York copywriter Ana Miraglia uses her talents to pitch in.
Up-and-Coming Account Planners: Get The Recognition You Deserve!
The “Pick of the Litter” recognizes the work of emerging strategy professionals. Winners to be announced at the 4A’s Strategy Festival this October 16–18.
5 Writing Tips I Learned at Miami Ad School
Having a class with the legendary co-founder of Miami Ad School could understandably be intimidating, but the lessons Caleb learned paid off. Now he’s sharing them with you.
Failing Fast: Why Making Your Mistakes In School Helps Your Career Take Off From Day One
Grad Brian Button—Now an ACD at Lyft—On the Life Lessons Learned and Future-Altering Connections Made While at Miami Ad School.
Want a Creative Career? Here’s What You Need To Do.
Miami Ad School’s placement team works to put grads and creative career opportunities together. Here are a few of the most recent moves our grads have made.
VIDEO: Jayanta Jenkins—How Far Will You Go?
Careers in the creative fields are anything but ordinary. Jayanta’s journey is just one example of what you’re in for if you “go down the rabbit hole.”
Do You Hate Something? Then Change Something.
With advertising asking us to love everything from laundry detergent to barbecue sauce, maybe “Love” ain’t what it used to be. But hate still has all it’s power.
The Creative Career You’re Dreaming of is Much Closer Than You Can Imagine
Miami Ad School’s placement program is always hard at work matching grads with career opportunities. Here are a few of the most recent moves our grads have made.
Jayanta Jenkins Redefines Twitter For Its Second Decade
Nailing down a brand image for something as complex and user-driven as Twitter is as tough a challenge as they come. See how grad Jayanta Jenkins is getting it done.
How Do You Stand Out in a Crowd? Create Something New.
Want to make an impression and be remembered? Create something new for your audience.
Your Job Placement Process Starts On Your Very First Day of School
In most schools, placement assistance is something that happens after graduation. Miami Ad School is different. Our placement process starts right away.
Learn From Top Social Media Strategists This Summer in Atlanta
The Miami Ad School Atlanta Boot Camp for Social Media begins on July 5th. Here are some of the professionals who will be your mentors as your learn the ropes of your new Social Strategy career.
Opera Singer, Circus Performer, Attorney: What Students Did Before They Found Miami Ad School
No matter where you start, you can find your way to becoming who you are meant to be. Opera in Ron's class? As a matter of fact, yes. For the aspiring Miami Ad School student, hearing about the success stories of our alumni can be a little intimidating. It’s easy to...
Opera Singer, Circus Performer, Attorney: What Students Did Before They Found Miami Ad School
No matter where you start, you can find your way to becoming who you are meant to be. Opera in Ron's class? As a matter of fact, yes. For the aspiring Miami Ad School student, hearing about the success stories of our alumni can be a little intimidating. It’s easy to...
Are you prepared for your next job interview? Here are some questions to be ready for.
You’re as ready for that first job interview as you’re ever going to be, right? Well, maybe. Being prepared to answer these questions—from some of the top agencies—may just put you over the top.
Copywrite Your Way to a Grammy Award
215mccann Executive Creative Director, Adam Reeves, on his journey from college to Miami Ad School to becoming one of the most-awarded creatives ever.
How To Be The New Hire Agencies Need
In the world of creative careers, competition is intense. There are tons of talented people looking for work or freelancing with amazing portfolios. How do you stack the deck in your favor when looking for that crucial first job?
9 Miami Ad School Grads Named to Business Insider’s 30 Most Creative Under 30
Business Insider’s yearly list of the 30 Most Creative People in Advertising Under 30 always features some of the most renowned young talent in the industry. This years’ list features nine Miami Ad School alumni, up from five in 2016.
Bet On Yourself: Become Who You’re Meant To Be
Brig White, Miami Ad School art direction graduate and now a full-time film director on his career path and why he loves his job so much.
Miami Ad School Announces their First-Ever Minority Advertising Scholarship Winners
Meet Miami Ad School’s first group of Minority Advertising Scholarship winners
The Deadline for the Winter Quarter Is Only 17 Days Away
The application deadline for Miami Ad School’s winter quarter is November 28th. Best to get the process started now!
A Powerful Symbol for Racial Harmony: ‘United Not Divided’
“United Not Divided,” a finalist in Miami Ad School’s Unity Initiative, brings a plea for unity directly to the streets of America.
‘I’m human. What are you?’
“I’m Human,” a finalist in Miami Ad School’s Unity Initiative, asks a simple question. The answer reminds us that we have more in common than we often care to admit.
$200,000 in Minority Advertising Scholarships
Miami Ad School launches the largest minority advertising scholarship program in the country! There has never been a better time to start your creative career. The industry is in crisis mode when it comes to minority involvement. Clients like Pepsi, General Mills and HP are demanding more diversity in their agencies.
Apply Now for $200,000 in Minority Advertising Scholarships
Miami Ad School announces $200,000 in tuition scholarships annually for minority applicants.
How To Be The New Hire Agencies Need
Agencies are always on the lookout for new talent. Winning awards—like Miami Ad School students just did at the Clios—is a great way to get noticed. In the world of creative careers, competition is intense. There are tons of talented people looking for work or...
R/GA’s Connected Office An Ideal Home for Alumni Trio
Miami Ad School alums Katy Moseley, Zoë Lyle and Edward Miller found the perfect jobs for them at R/GA in New York City.
Give Your Voice to Those Who Have Been Censored
Miami Ad School student interns and Ogilvy & Mather came up with an idea to team Amnesty International with Dubsmash to give supporters a new way to join the human rights organization’s global fight against censorship.
Social Media Yard Sale Earns Grad Team a Titanium Lion
Miami Ad School graduates (and team at Deutsch NY) Erika Kohnen and Lauren Cooper win a Titanium Lion at Cannes for their “First Ever Pinterest Yard Sale” for Krylon.
The Deadline To Start Your Creative Career Is Nearly Here
The application deadline for Miami Ad School’s upcoming fall quarter is August 29th. The new term starts Monday, October 3rd.
A Small Agency That’s Poised For Big Things
Miami Ad School Alum Ryan Kutscher’s agency, Circus Maximus, is recognized with the Small Agency Campaign of the Year honor from Ad Age.
Meet the (Newest) Most Awarded Student In the World
With 84 awards, Rajath Ramamurthy is the Miami Ad School Global Top Dog and the most-awarded student in the world.
‘In advertising, you are only as good as your last ad.’ —CP+B CEO Andrew Keller
Miami Ad School Atlanta @ Portfolio Center Alum Andrew Keller has had a stellar career, rising to become the CEO of Crispin Porter + Bogusky and—late-breaking news—Global Creative Director of Facebook’s Creative Shop.
On Second Thought, #PleaseTaseMeBro
In 2007 #DontTaseMeBro went viral and entered popular culture when a University of Florida student was tased by police officers at an academic forum. Flash forward to 2016 and the sad truth is we’d all gladly take a taser over a bullet.
Social Media Milestones: The Miracle on the Hudson
Janis Krum’s tweet broke the news of US Airways flight 1549 water landing in New York’s Hudson River and beat the major news media.
Graduates at Droga5 Bring Home a Lion
A Droga5 team of Miami Ad School graduates bring home a Lion from Cannes for their Solar Forecast work for NRG Energy.
It’s Home Sweet Droga5 for this Swedish Miami Ad School Team
A pair of Swedish BFFs go to Miami Ad School New York to make their Droga5 dreams come true.
20 Things You May Not Know About Being a Copywriter
Award-winning creative and Miami Ad School Graduate, Soham Chatterjee, reveals the mysterious, peculiar life of a copywriter.
Graphic Designers Make the World a More Beautiful Place
Graphic designers transform the ordinary into the striking, the boring into the fascinating and make complicated things seem simple.
What Students Did Before and After Miami Ad School
Miami Ad School students have done all sorts of jobs before they found that a creative career was the right fit for them.
Live on Facebook: Get a taste of the Miami Ad School Experience
Miami Ad School is the most awarded institution of its kind. But what’s it like to be a student? Our ongoing Facebook Live broadcasts give you a peek.
See Inside Miami Ad School on Facebook Live
Miami Ad School is the most awarded institution of its kind. But what’s it like to be a student? Our new Facebook Live broadcasts will give an inside view.
How Far You Go Is Up to You
Miami Ad School graduates can be found working at all levels in the industry. Here are the trajectories of three alumni who’ve gone a long way.
What Is It Like to Work at Facebook?
“What I like most about Facebook is that everything has a purpose. That’s why I know I’m in the right place for me.”
Energy BBDO’s New Chief Creative Officer is a Miami Ad School Grad
Art Director Andrés Ordóñez graduated in 2000 with a killer book and some international experience, having been one of the first to spend a quarter away interning in London. He was a talent on the cusp of greatness.
Miami Ad School and Portfolio Center Impress in Graphis New Talent Annual
Miami Ad School and Portfolio Center proved the benefits of collaboration with a stellar showing in the 2016 Graphis New Talent Annual, with Portfolio Center students winning over five times as many awards as last year.
Smartphone Photography – The Hottest Tool in Content Creation
Who would have dreamed that the smartphone would become the camera of choice for advertising agencies. (Thank you Steve Jobs for your vision!) The smartphone’s small size, attachable lenses and editing and photo-manipulation apps make it an amazing production tool.
Great News! Advertising Jobs Are at Their Highest Level Since 2001. Here’s Why:
With the boom of social media, brands need content for all the different platforms (Facebook, Instagram, Twitter, Periscope, SnapChat…) The demand for content for social media has created a whole new discipline called content creation. Content creation is the hottest and fastest growing area of the business and one of the reasons advertising jobs are at their highest level since 2001 according to the Bureau of Labor Statistics.
Miami Ad School Planning Instructor Named Chief Strategy Officer of Leo Burnett USA
Yesterday, Leo Burnett USA named MAS planning teacher Marcello it’s new chief strategy officer. He will also take over global strategic responsibilities for McDonald’s and work across the agency’s roster of clients.
Are You an Art Director? Here is a Trick to Get Your Creative Juices Flowing
“We found a way to get our creativity flowing and had a blast doing it. We were working but also having fun. It actually made the work we were doing for our clients better.” Art direction graduate, Freddy Jana, now Creative Director at Ogilvy shows what he does to warm up his creativity.
Take Control of Your Career. Become Who You’re Meant to Be.
At Miami Ad School, from the day you start, you learn by doing. This video, created by three, first-quarter students, is an example of that philosophy. The project, part of their Video Storytelling course, was “Why Miami Ad School?”. The finished two-minute video, a collection of interviews of students and staff and footage of the school, tells the reason “why”. In the process of telling their story the students learned to shoot, light, direct and edit.
Tastes Like Chicken
All of Miami Ad School’s locations are very dog-friendly places (as are many ad agencies, design firms and companies like Google). Students, instructors and staff are welcome to bring their dogs. The school’s founders bring their dogs, currently three, to school everyday. When the dogs aren’t in class or playing ball they hang out in Ron and Pippa’s offices. Lately the newest school mascot, a Doberwoman, has been very busy redecorating. Read the story of the accidental mascot
Regular Holiday Gift Wrap is soooo 2015
Gift Wrap My Face has solved the problem of boring wrapping paper across the world!
Having a Hard Time Deciding on Your Career?
If you can’t decide what career is right for you it’s very likely you’ll thrive, grow, bloom and even flourish in a creative career in advertising, design, social media or content creation because these fields incorporate a little of everything: creativity, business, innovation, story-telling, technology, photography, psychology…
Portfolio Center and Miami Ad School are Actually Siblings
“We remember our “first times” more than any other. In a sense Portfolio Center was my first kiss: I was young, dumb and very lucky but the kiss was sweet and unforgettable. What a gift to my life to be back where it all started.”
– Ron Seichrist, Founder of Portfolio Center & Miami Ad School
Nike, Beats by Dre, Makerbot and Now Miami Ad School All Benefit From His Big Brain
“Miami Ad School teaches people how to think creatively. There’s nothing else in the world quite like this school which is why the placement rate for grads is close to 100%. I believe Miami Ad School is a critical part of the educational ecosystem for agencies and I want to contribute.” – Barry Wacksman
Are You a Promising Strategist Who Could Use $1,500?
The Pick of the Litter Competition recognizes genius account planning strategy. Present your award-winning work at the 4A’s Strategy Festival October 4th!
Are Models Really as Bad as People Say?
Yachin has worked with J Crew, MCM, Milo Tricot, Maggie Jeans, WEB Denim and is a regular contributor for Essence Magazine. Find out the one unexpected skill he honed that led to his success.
Pharrel Williams Made Me Happy, Happy, Happy but Cindy Gallop, Wendy Clark, Piera Gelardi and Jessica Walsh Inspired Me
The best advice I received was from Mark D’Arcy, VP, Chief Creative Officer of Facebook Creative Shop. He said, “If you can’t find your perfect role in an agency go and create your own, change the game and make it yours.” Hear more inspiring bits of wisdom from the brightest minds at the Cannes Lion Festival.
Advertising Needs You, Especially If You’re Black, Brown, Pink or Rainbow
That’s not Ron. (He doesn’t look that good in a dress.) That’s Pippa Seichrist, his wife and cofounder of Miami Ad School. She accepted the award on his behalf at the American Advertising Federation award show in Las Vegas. Find out the unlikely person who changed Ron’s life forever and how Ron has paid it forward ever since.
I Created a Company in 54 Hours
Never eat alone again. Breakin’ Bread, a new app, takes those uncomfortable meals by yourself and turns them into a time of sharing and creativity.
You’ll Get Paid To Do This
We bet these three videos will make you smile. Sometimes the silliest and most entertaining ideas are the best at building a brand.
It’s Just Like the Cannes Film Festival but Instead of Brad Pitt, Dave Droga Will Be There
Dave Droga is one of the hottest creatives in the world. While he is pretty darn cute, what makes him so hot is his creative mind and the work he and his ad agency, Droga5, creates. Later this month many of the world’s top art directors, copywriters, designers, strategists and developers will be in France for the Cannes Lions’ festival. (It’s like the Cannes Film Festival but instead of the best movies, the Cannes Lions’ festival recognizes the power of creativity and celebrates the people shaping the future of creative brand communications.) Maddy Kramer, Miami Ad School graduate and Interactive Art Director at Latin Works, will be there too as part of See It Be It. Only 12 women creatives from all over the world were selected!
Do You Know Which Advertising Agency Has Hired the Most Miami Ad School Students?
748 OF OUR STUDENTS HAVE BEEN ART DIRECTORS, COPYWRITERS, STRATEGISTS AND DESIGNERS AT THIS TOP AGENCY. Last week I was at the New York Festivals award show and hung out with a big group of our graduates. (Twenty-two of them won advertising awards that night.) Seeing...
How I Got the Chance to Work on a Hip Hop Documentary
Having Miami Ad School as a common link helped me land my first job in the film industry faster than I ever dreamed.
Top 10 Recruiter Tips for a Creative Portfolio
The Creative Recruiters from Saatchi & Saatchi and VML have been big supporters of Miami Ad School for many years. They always attend our New York Portfolio Reviews to meet with our recent graduates. A couple of weeks ago we invited them to the school to give the students advice how to build a better school portfolio. Here are their top 10 portfolio tips.
First Day of School-Last Day of Boring
Miami Ad School is the best way to start a creative career in advertising. You’re trained by industry pros who inspire you to climb higher.
Student Housing Just Became as Simple as Finding a Starbucks
Student subletting and housing will never be the same. We’re all too familiar with how difficult it can be to find housing when moving to different campuses or attending internships in other cities. Miami Ad School is excited to introduce The Network.
What If Advertising Agencies Were Ice Cream Flavors?
Ice cream sounds a whole lot better when it involves design and a good spoof.
Master’s Program Students at Miami Ad School and FIU Help Florida Farmers with Social Media
“Miami Ad School provides an environment where students are constantly challenged to think creatively while FIU provides a analytical backdrop to help students make informed decisions based on the client brief. It’s really the best of both worlds.”
Play SCORE and Date the Smart Way
TWO MIAMI AD SCHOOL GRADS CREATE SCORE, A MOBILE DATING APP THAT IS THE ULTIMATE ICEBREAKER. “When we date these days it's not our chances which are keeping us apart, it’s the way that we take those chances. We pick a date with our eyes closed and our fingers crossed....