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THE LATEST NEWS, TRENDS AND TIPS

You Might be a Designer if…

CONTEST ALERT! Now is your chance. Contest Deadline May 3rd. Come up with a name for your favorite shade of black. Then share it on the Miami Ad School Instagram or Facebook page. The entry with the most “likes” wins bragging rights and MAS gear.

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Why Fernando Machado Recommends Miami Ad School

By Fernando Machado Around 2 years ago I received a message from a young aspiring creative asking me for advice on where to study advertising. It was a short message, sent to my LinkedIn profile. Reality is that I tend to get lots of messages on LinkedIn. People...

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Which was better? The Commercials or the Game?

YOU'RE NOT ALONE If you picked the commercials as your favorite, you’re not alone. In the very unscientific survey we conducted 100% of the respondents said the TV spots were more entertaining than the game. Each year the Super Bowl is the one televised event when...

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Your Toes Need a Vacation

"OUCH" SAID NO LITTLE TOE EVER AGAIN This print campaign was created for Birkenstock by a student team at Miami Ad School Hamburg. The students are in the art direction and copywriting programs:  Pelayo de la Vega, Amy Char and Ayodeje Afe. Additional credit goes to...

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A Shirt That Makes You More Creative?!

Yes! This shirt will have your fingers flying in Photoshop, Indesign, Illustrator and Premier. This cheaT-shirt will help your creative ideas come to life. Need a new layer in Photoshop but don't remember the key command? Just look down. There, printed on your chest...

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6 simple tips to be your creative best

The first 90% of your work takes 90% of the time you have, and then the last 10% takes the other 90%.” This humorous aphorism reveals the hidden allocation of time when doing a project. Understand how your due diligence, putting in extra time, playing and believing in yourself can create some really awesome work.

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If you’re a designer, art director or photographer you also need to be a writer. Here’s why.

It’s clear there’s a certain fear of writing which looms large in many designers’ and art directors’ minds. It’s an anxiety and an understandable one. Often, designers and art directors think they’re just not trained, specifically, to write, and so are intimidated by the unknown. Sometimes it’s because designers and art directors believe there’s some strange, difficult and mysticism within the creative process involved.

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