Which Program Sounds Like You?

With our 95% placement rate across all programs, we can help you get ahead.

3 Types of Program

Pick the one that works for you.

Portfolio Programs

Duration: 2 years

In two years (including up to a whole year of real-world internships) you’ll get practical experience working on real client projects and develop an extensive network of industry contacts. 

The goal of it all is to create a jaw-dropping portfolio that will secure you the freedom to choose any job under the sun.

Master’s Programs

Duration: 18 months

We partnered with select universities to give you the best of both worlds—a creative portfolio and master’s degree (granted by the university). 

You’ll take courses and work on live client projects at M.AD. Meanwhile other courses at our partner university will provide you with an advanced understanding of communication theory.

Boot Camps

Duration: 10 weeks

You could study a language for years in textbooks…but you’ll learn more in just a week speaking to real people. A three-month M.AD boot camp follows the same logic: it’s all about full immersion. 

In just 10 weeks, you’ll develop the skills, experience, and network you need. Just ask our happy grads.

How to Build Your Career in Advertising

Ogilvy CCO (and M.AD Grad!) Menno Kluin explains.

Art Direction

Our Art Direction programs are designed and run by industry professionals. They’ve been on the set of big name commercials and managed nationwide-campaigns. As a result, the programs are structured around the hands-on learning you need to make Art Direction your career.

Copywriting

The copywriting portfolio program at M.AD is the most intensive and immersive copywriting experience a future professional can undertake. For two-years, your focus will be on developing your skills through hands-on practice and building an impressive portfolio that showcases your unique creative sensibilities.

You’ll get practical experience with real client projects and have countless opportunities to study and intern all over the world.

Design

Design is a highly skilled, highly demanding profession. Which is why our 2-year portfolio program is built specifically to help you develop the tools required to excel in that high-stakes world. It’s all about learning through experience.

Our curriculum prepares you to work as a designer in agencies, publications, start-ups, and the creative departments of the world’s top brands —all through a carefully built program of mentorship and deliberate practice.

Photography & Video

The internet runs on content. Talented photo and video experts are at the heart of that ecosystem. With enormous changes in the profession, and new skills needed, new career opportunities have been born.

At M.AD, we understand those changes. Our curriculum isn’t built for 20 years ago—it’s crafted by industry insiders to help you develop the skills that hiring managers are looking for today. The result is a stunning portfolio of professional-grade work that you can use (along with our best-in-class placement programs) to build the career you crave.

Strategic Planning

The strategist is quickly becoming one of the most fundamental roles in a modern creative team. They’re asked to look into the future and bring back concrete action plans for today—helping to guide the efforts of their creative peers.

A few years ago, we saw this change in progress and built one of the world’s first dedicated programs for strategic planners, using our deep roots in the industry to create something truly unique. Today, this 10-week course represents the finest education in strategy available anywhere.

Social Media

In the Social Media program, you’ll learn by doing. A dozen top strategy professionals will be your mentors. You’ll conduct first-person research, find compelling insights, develop strategies and collaborate with art directors, designers and copywriters. Our strategy students and their creative teams have developed new campaigns, helped launch start-ups, and worked with big brands like Starbucks, Ford, and Burger King. On graduation, the professional network and experience you’ve gained in just 3 months will provide a lifetime of value.

UX Design

In just 12 weeks, you’ll be fully immersed in the world of User Experience (UX) design in an online platform. Through a series of mentor-led lectures and hands-on digital working sessions, you’ll explore each stage of the UX design process. These classes and projects will also be supplemented with additional sessions, which teach tangible and transferable skills. The program will conclude with a final week of portfolio reviews with a panel of industry executives.

Got A Question?
Ask Us.

Our advisors have valuable answers.

It’s tough to make a decision when it feels like it’ll impact your whole future. Never fear. 

Book a call to talk through your thinking with a professional academic advisor—no strings attached!

Schedule a Call

This is your chance to meet a MAD career advisor. They can answer all your questions about the application process, choosing a speciality, and building your career.