A Few of the Projects We've Worked On
Fortune 500 Companies, start-ups and non-profits
Student idea gets BK over 1 billion media impressions
Burger King's Global Chief Marketing Officer, Fernando Machado, named 2017 creative marketer of the year, had an idea. He and the creative leadership of David, BK's advertising agency, wanted to create and teach a course at Miami Ad School focused on Burger King.
This idea for Donut Day was originated by students, Julia Girschikofsky and Flo Lanzinger. Great collaboration with trusted partners creates amazing work! The burger donut and slider was featured by The New York Times, Fox and FastCompany to name a few.
Use social media to spread a message all over the world
UNICEF came to the Innovation Lab because they wanted a global solution. Miami Ad School tapped 70 students located in five countries to work on the project. The brief? Spread the word that the cycle of malnutrition and starvation in the Sahel Region of Africa is preventable. The briefing was also global. In addition to coming to brief the students in person, UNICEF staff from New York and Dekar joined in virtually.
The winning student team was announced at a press conference at UN headquarters. Rafa was from Sao Paulo and Sue from Singapore. They teamed together while studying at the school's New York location. The Facebook application the team created was produced by B Roll.