Transition from Making the Work to Leading the Makers. Master the Business of Creativity.
Lead teams.
Win pitches.
Drive growth.
Transition from Making the Work to Leading the Makers. Master the Business of Creativity.
Lead teams.
Win pitches.
Drive growth.
6-9 PM EST
10 THURSDAYS
Creative Consultant JPMorganChase
Being a great creative does not automatically make you a great creative leader. This bootcamp helps senior talent make the shift from owning the work themselves to leading teams, clients, and creative decisions with more clarity.
Through conversations with active creative leaders and industry partners, students examine what it takes to guide ideas that are not their own, build trust across functions, understand the business behind the work, and create the conditions for stronger creative outcomes.
This is a practical course for creatives ready to move beyond individual contribution and take on the responsibility of leading the work through others.
Senior Art Directors, Senior Copywriters, Designers, and Associate Creative Directors ready for the next level.
Working creative with experience who wants to improve their business and leadership skills.
A Creative Leadership blueprint, personalized management framework, and a digital certificate recognized by the global industry.
Orientation
The Program Director reviews the syllabus and sets expectations for the course. The session includes exercises to help students define goals, identify individual needs, and clarify the leadership values they want to practice.
CCO/ECD I
This session focuses on the move from making creative decisions to guiding the work through others. We look at how to provide clear direction and help creative talent develop without taking the work back.
CCO/ECD II
See how running the creative function at a higher level looks like in practice. The conversation shifts to team structure and the systems needed to keep momentum moving as responsibilities grow.
Client Partnership
Strong creative work depends on a healthy client relationship. Effectively and genuinely earn trust early on, establish clear alignment, and help great ideas gain the support they need to move forward.
Working with Strategy
Strategy helps creative teams understand what they are solving and why it matters. Learn how insightful strategic thinking sharpens the idea, and give the work a clearer sense of purpose.
Account Partnership
Account relationships help teams manage pressure before it turns into friction. Students learn how to build the kind of partnership that keeps the work moving in the right direction.
Business Fundamentals
The business side of an agency shapes the work more than many creatives realize. Understand why and how senior leaders balance creative ambition with real business constraints.
Talent and Team Operations
Strong teams do not happen by accident. This session offers a candid look at how agencies evaluate talent, what culture fit actually means, and how day-to-day expectations shape the way creative teams operate.
The Inclusive Creative Workplace
The best teams are not built from one point of view. This conversation focuses on how different backgrounds and experiences shape better ideas, stronger teams, and more thoughtful decisions.
Director End Session
The program concludes with a review of key learnings and an opportunity for the cohort to reconnect and network.
Total regular tuition cost for the AI for Creatives Boot Camp is $2850 (including your $50 application fee).
Classes run for 10 weeks, once a week.
Thursdays from 6–9 PM US Eastern Time
Creative Consultant JPMorganChase
Creative Consultant JPMorganChase
Online Certificate in
Creative Direction
“Miami Ad School literally changed my way of thinking. There’s a whole different world out there, and MAS gives you all of the training on how to think about that.”
“What I loved about MAS was that our teachers were working in environments that I wanted to end up in. Learning from real pros made a huge difference.”
“Miami Ad School’s Boot Camps actually prepare you for what it’s like in the real world. Agencies are looking for people who have real skills. And that’s what this program produces.”
