Master Strategic Digital Content & Paid Media to Lead the Global Conversation.
From Managing Feeds to Leading the Strategy.
Master Strategic Digital Content & Paid Media to Lead the Global Conversation.
From Managing Feeds to Leading the Strategy.
MON – WED • 6-9pm EST
10 WEEK
Strategist in Content, Digital & Social Media
MON – WED
6-9pm EST
10 WEEK
Strategist in Content, Digital & Social Media
This course will help you learn how to think, manage, and scale brands in a digital-first world. When you accept your certificate after 10 weeks of study, you’ll be at the forefront of social commerce, using data and creativity to build communities that actually convert.
Each week you’ll build your strategic fluency under the mentorship of industry pros from the world’s biggest platforms. It all culminates in a final project—a complete social media strategy and pitch deck for a real-world client.
Social Media Managers, Strategists, Entrepreneurs, Content Creators, and Brand Managers.
A professional social strategy portfolio, mastery of Paid Media tools, community engagement frameworks, and a digital certificate.
Strategic Content Pillars Establish the foundation of a brand’s social DNA and architectural content strategy.
Content Creator Selection Learn the art and science of influencer marketing and managing external creative talent.
Community Engagement & PR Master the daily routine of community management and crisis communication.
Strategic Frameworks Move beyond posting to building long-term growth systems and content funnels.
Executing Digital Ideas Turn high-level concepts into platform-specific executions (TikTok, IG, LinkedIn).
Media Listening & Findings Use social listening tools to find the “white space” your competitors are missing.
Data & Analytics Interpretation Learn to read the numbers that matter and translate them into executive-level reports.
Ads Manager Administration Deep dive into the backend of Meta, TikTok, and LinkedIn to master paid distribution.
UX for the Consumer Journey – Designing the digital path from a social “scroll” to a website “buy.”
The Pitch Deck Finalize and present your 360-degree social campaign to prove you are ready to lead.
*Note: final list of classes is subject to change*
Total regular tuition cost for the Social Media Management Boot Camp is $4,250 (including your $50 application fee).
Classes run for 10 weeks:
Monday-Wednesday
from 6-9pm US Eastern Time
Strategist in Content, Digital & Social Media
Strategist in Content, Digital & Social Media
Online Certificate in
Social Media Management
“Miami Ad School literally changed my way of thinking. There’s a whole different world out there, and MAS gives you all of the training on how to think about that.”
“What I loved about MAS was that our teachers were working in environments that I wanted to end up in. Learning from real pros made a huge difference.”
“Miami Ad School’s Boot Camps actually prepare you for what it’s like in the real world. Agencies are looking for people who have real skills. And that’s what this program produces.”
