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Start Your Copywriting Career In Berlin
AS A COPYWRITER YOU HAVE MANY OPPORTUNITIES TO SHOW YOUR SKILLS
In the copywriting courses at Miami Ad School Europe you’re always learning something new. In the same week you might write a video series for YouTube, create a campaign with an Art Director and present your new product idea. You will team up with an Art director to brainstorm and concept ideas for websites, commercials, print ads, phone apps, billboards or any other medium to solve the client’s problems. You’ll have the chance to participate on the very best advertising festivals in the world. Also your real-world copywriting classes and internships all over the world make finding your first job much easier.
It’s your choice – become a STORY BOARD/SCRIPT WRITER for FILM, SOCIAL MEDIA, AUDIO and DIGITAL, AUTHOR, WORDSMITH ARTIST, CONCEPT SPECIALIST, SOCIAL MEDIA PROFESSIONAL and ENTREPRENEUR
What does a Copywriter do?
Copywriters are wordsmiths who write stories and headlines that take your breath away. People want what they write tattooed under their skin. They rule the world with text. Their words burn into our thoughts, and their stories never lose their hold on us.
With energy and tenacity, they can find the right phrase reliably and again and again. They master even good old grammar, which has long since been forgotten by the rest of the world. And: They have ideas! Good ideas! The digital world is also dominated by the written word. It offers copywriters an entirely new platform that can quickly be used and that is always new and exciting. Copywriting is “cool,” even for films on the Internet, for video games, or for TV programs. The hottest agencies and companies need copywriters with skill in the digital domain; copywriters whose brains are like sponges, soaking up the new and spitting out ideas more quickly than any stand-up comedian.
Program Length & Class Times
The program takes two years. The objective is
a) a professional portfolio and
b) learning everything you need to be successful worldwide in the creative industries.
You can also take this course of studies in order to receive a bachelor’s or master’s degree.
Please click here for more informations.
You want to complete all of that in a year?
That is, you already have some experience as a writer/copywriter? But the feeling that you could do even more? You want to go deeper into the conceptual, invent more, become an idea generator? And you’d also like to fine-tune your writing? Voilà: Our one-year COPYWRITER CAMP in Berlin could be the thing for you! For more information please ask Peter in Berlin: click to mail
Copywriting Courses in Berlin
Great work starts with a great idea. It’s not about just creating a print ad, tv spot or Facebook page. Solve the communication problem first then find the appropriate media to give the idea maximum impact.
Make yourself covetous and win awards
Miami Ad School Europe is the most award winning school in Germany and one of the worldwide most awarded schools.
We educate you well and prepare you to win these awards.
Craft is super fun and more important then ever. Craftsmanship in your portfolio lifts you to another level when you go to your first job interview.
The art of storytelling is a crucial skill. Learn about plot development, story and character arcs, telling stories not only in multiple installments, but in multiple mediums (blogs, point of view, transitions, voice, persuasion).
Learn different types of presentation formats and get comfortable speaking and using technology in front of a group. You’ll also get the fundamentals of InDesign and Keynote, as well as iWeb for basic web design.
In the real world, it’s not a creative free-for-all. There’s a strategy brief the creatives work from. Gain insight into consumers, learn the critical role of account planning and develop brilliant ideas from a creative brief.
Short & Sweet
Headlines, web banners, outdoor boards, tag lines, and Twitter posts all require precision and a certain turn of phrase. You’ll learn to be a writer of few words that carry a big message and prove print is not dead.
Everything is Media
You’ll learn how to integrate media old, new, offline and online into the ideal conduit for your branded message. Explore and fuse new technologies like touchscreen and face recognition with traditional advertising.
Experiments in Digital Photography
Sculpt light. Re-color the world. Magnify. Reduce. Blur. Sharpen. Capture. Release. Record a decisive moment or make one. This class explores techniques in using the digital camera as a tool in visual experimentation.
Master the craft of writing with clarity. Love words and embrace the relevance of long copy in the online world that is interesting and entertaining. Tackle grammar and punctuation. Realize the “buck” stops with you.
Learn to concept interactive ideas, how to pitch those ideas to a client, and how to take the idea into production. Design for the web, learn elements of a digital campaign to make sure you get into everyone’s inbox and feeds.
Presence, gumption and the ability to think on your feet make for an excellent presenter. Through improvisational exercises and dialogue writing you will lose your stage fright and become a stellar comedian.
Writing for visual and audio media requires specific skills and a fluency in the idiosyncrasies of each medium. Learn how to write scripts that exploit the narrative potential of these environments and different voices.
Classes and internships have lead you to a final body of work that represents your skills, execution and personality. Finalize your website, physical portfolios and prepare to keep your portfolio up-to-date for the rest of your career.