Branding Exercise

Courrier International

Students
Awards/ Recognitions

Redesigning an Icon

“This project consists of the branding and brand identity for Courrier International, a weekly French newspaper that translates and publishes excerpts of articles from more than 900 international newspapers.

In homage to the typographic work of Paul Rand, the logo uses simple geometric shapes to represent an open mind that is curious about the world. Together, the two shapes draw the newspaper’s initials CI. The sans serif typeface, Century Gothic, adds to the modernity and simplicity of the logo.”

Join the Creative Network

Add yourself to the list of 60,000 creatives getting the weekly Miami Ad School newsletter.

Ready for a new career?
Apply by July 2024.

Join Miami Ad School and get paid for your creativity.

  • Learn from the best.
  • Develop your skills.
  • Become who you’re meant to be.

Schedule a Call

This is your chance to meet a MAD career advisor. They can answer all your questions about the application process, choosing a speciality, and building your career.