Planning professionals share their experience and expertise so your dream job can become your real career
As the April 4, 2016 start of Miami Ad School San Francisco’s Boot Camp for Account Planners approaches, here is the growing list of instructors that will challenge San Francisco campers:
Bryan Birch • Former CD at Leo Burnett SF / EURO RSCG / JWT / FCB / BBDO / Y&R
Neil Slotterback • Senior Strategist at Butler, Shine, Stern & Partners
Alison Walker • Marketing Director at Weather Underground SF
Max Heilbron • Head of Strategy at ARGONAUT SF
Meghan Tetwiler • Associate Strategy Director at DDB California
Daniel Goldstein • Chief Strategy Officer DB5 LA
RP Kumar • EVP International Strategic Planning Ketchum NY
Krystha Barrera Dart • Senior Social Media Strategist MUH-TAY-ZIK | HOF-FER
Leslie Kennedy • Consumer Insight / Brand Strategy Consultant
Students can expect to be introduced to a new piece of the planning puzzle every week, from quantitative and qualitative research to finding insights and writing creative briefs. They’ll work with creative teams too. They’ll be partnered with art directors and copywriters to collaborate on the live brief from boot camp client Litterati.
Miami Ad School San Francisco’s Boot Camp for Account Planning is an intense, 12-week-long, true-to-the-business educational experience developed to give students the tools to join the ranks of professional strategists and planners. The next boot camp in San Francisco starts on April 4, 2016.